I will preface this post by saying that I know it will likely land me in the doghouse with many of the people that I have grown to love and respect in this business of mine. I know it and yet I still feel compelled to sit here, nails clicking away, mind a blustery mess of opinions and rants, heart kind of deflated by the vitriol and, at times, simply venomous words that are being launched…both in retaliation and preemptive, at others about something as civilizing and subjective as wine. I shall refrain from silly abbreviations and ask frankly, what the fuck?!
I was recently watching a new Law & Order Criminal Intent. The story was based around a wine collector that was found dead in his, bursting-at-the-seams and much envied wine cellar. This is where I confess, (once again to my long time readers) that I am wholly addicted to all things Law & Order. I watch them all; SVU, Criminal Intent and even the plain old regular ones. Love. It is true love and I can say that I have wasted whole days watching marathon upon marathon of this particular show. So imagine my elation when finding a whole show with my beloved wine as a backdrop for an episode, with Vincent “Smoking Hot” D’Onofrio to boot. Watching the tall bunch of smart and inquisitive picking up glasses of wine, burying his nose in it….spinning my business all around all while all the while getting into the head of the suspects he is after. Well shit howdy, color me one tickled pink wine slinger.
I was about ten minutes in and my giddy heart simply sank. Douche bags. Every wine person in the show was an absolute douche bag! I shit you not. Each one loathsome and repugnant, full of their own stuffiness and insider speak. Everyone from the young rich dude, with the mansion and phone call about Bordeaux futures he was unwilling to excuse himself from in order to talk to the detectives to the over the top wine critic, called “The Nose”…of course. The guy that was super effeminate, had his nose insured by Lloyd’s of London, for like a trillion dollars or whatever the fuck, and was given into fits of haughtiness that had him spewing zingers like, “Oh you don’t know your Bordeaux from your Burgundy!” what a burn! Take that mother f’ers! Ugh. Add some cloaked hobbits and wizards and we got us a Super Dork Asshole convention. Rad…
Just could not believe that wine people were still seen as such snotty and exclusionary dickwads. What with adds everywhere, more wine showing up on television and movies. More cultures than ever coming to the wine drinking table and still, wine professionals are still being depicted as uber rich, old white guys banging young twenty somethings, (um, Ron…hesh up you) that get whacked by spiking their Comte de Vogue with Viagra. The only chick they had in the whole show was a woman from India that was on her 100th level of WSET or something. Dude. Horrid. Horrid and quite honestly, embarrassing. I thought about boycotting Law & Order, because you know my fifteen hundred hours of viewing a month is keeping them alive but more than anything I had to wonder, “Where are they getting this shit?”
Didn’t take much digging to figure it out.
Now I have stayed pretty neutral on this ever growing, Us vs. Them, Old World (to some this will read east coast elitist) New World, (to some this will read beginners or unenlightened) Wine War. I’ve been silently tucked away in our little store watching it all. Loving many players on both sides of the bickering and mudslinging and at a complete loss as to what either is hoping to prove or moreover, win. My eyes so feverishly searching for a reason that they cause my brow to arch into that stern look that used to make my son quiver…the insecurity of my own voice keeping me from speaking up but now, now I would just like to ask everyone with some bone to pick or point to “prove” (and you know you never will right?) to shut the hell up and start thinking about what really matters. How the hell are we going to grow this business of ours?!
I sit here with my crave inducing Dave Matthews, (Oh come on Google Alert!!) groaning in my ears. Words like, “I like my coffee with toast and jelly but I would rather be licking you from your back to your belly” making me dizzy, making me….want, knowing all the while that one of my most beloved and closest friends hates Dave. Like a lot. She thinks he is horrible and is much more of the Bon Jovi, (sigh). I don’t get it. I think she is high and is missing the sensual and subtle nuance in a line like, “Kiss me won’t you kiss me now, and sleep I will inside your mouth” and she doesn’t get why I don’t’ get lit up by, “I’m a cowboy, on a steel horse I ride. I’m wanted, wanted dead or alive”. Do I think she’s wrong? No. Not for her she’s not. Now if she is trying to seduce me, well then yes but for now she’s not and we are both content and extremely happy listening to our, very different crooners. And while I might never understand what makes her throw up the metal sign and nod her head to Bon Jovi, she will likely forever find my devotion to Dave’s sticky and dripping with sweat verbiage, “not the real way dudes talk”.
Is My Amy wrong for thinking Jon Bon Jovi is hotter than Dave Matthews? Am I wrong in thinking that no matter how many times I am taught and schooled on classical music that it just isn’t for me? Is Ron Washam wrong for not loving Pinot Noir Rose? Is Randy Kemner wrong for not embracing Zinfandel? Is Charlie Olken wrong for defending Rombauer Chardonnay? Eric Asimov, Jon Bonne, Robert Parker, James Suckling, Alice Fiering, Alfonso Cevola, Steve Heimoff, Samantha Dugan….(check me out like putting my name in there where the fancy wine folks are, my blog goddamn it) we are all wrong when we perpetuate the insufferable wine snob and are unwilling or able to see anyone else’s point of view….and respect it.
Drink what moves you
Alice, get your natural freak on
Alfonso, I beg you…write what inspires you
Charlie, teach us with that loving heart of yours
Randy, show them all what I have seen…what made me love wine
Ron, just write….anything
Amy, I still don’t get it but we can bicker over a glass of something icy cold and from the old world
Eric, I get you.
I crave more wine at the table. More people walking through the doors of The Wine Country. More people knowing what it is to cave and surrender, feel your throat expand and swallow, the shiver and “one more sip” of whatever wine speaks to them.
(and a little of this. Damn....rawr.)
Now how do I get the producers of Law & Order to feature a funny looking, oddly shaped blonde chick that swears like a sailor, is not quite comfortable in her skin and wears glasses but is a wine geek of first order, to squash that “Nose” fucker…..






25 comments:
Sam, the TV guys never seem to get it right. Last night, Therry and I are watching something or other, don't remember now, and I have lost focus, but Therry pipes up with "That's all wrong".
So, I look up and red wine is puuring out of a Riesling bottle.
Reminds me of the time I guessed the killer in an old Colombo program. The poison was hidden in a bottle of Petrus. How did I kmow? Because the phony Petrus was in a Burgundy bottle.
Nice to see this post. I checked in earlier tonight and found a treatise on the Rhone. I was wondering if you were practicing for your MS. Don't let Ron find out.
Charlie My Beloved,
I don't want MS, like ever. I've missed you. Your charm and fairness, your "Charlie" voice. It is so nice to see you. Consider yourself covered in Sam kisses.
Dave Matthews' greatest artistic achievement was playing the neo-nazi hillbilly in ZOHAN.
;-)
What we need is more METAL in the wine world! 1WineDude is a big Rush fan. I've seen bloggers make obscure references to Pantera songs while writing about wine...
Honestly it's up to US to show that wine geeks aren't... GEEKS, and just regular people who dig Bon Jovi, Slayer and (shudder) Dave Matthews...
This arguement is why YOU are here, Sam. Make wine drinking something by the people and for the people. Keep going!
Wayne,
Kiss me first and then dance with me again. Dave shudders aside, you and I have danced, to disco no less and I shan't let you forget it. My kisses are a feeble gift to offer but they are yours...
If you think the TV folks don't get the wine peeps you should talk to the psychologists. Whenever I look at TV with my sister and her husband (a pair o' docs, but that's another story)and some psychological type pipes in, they cringe and become unhinged rather easily. So it ain't just the wine folks. It's really that TV takes everything down to the lowest common denominator. Look at Master Chef - or rather don't - but I wanna know what you were sipping on when you wrote this - btw that was a rerun - 1776 Latour indeed.
Don't worry about me not being me - if the boats a rockin' I must be in a gondola - It's alright ma, I'm only bleedin'
Geez. When you started the blog entry I thought you were going to blast all of us who read your blog and are in the wine biz. Instead, you blasted the ones who need the blasting.
In fact, what you posted will get you in trouble only with the idiots who perpetuate the idea that money is access to wine and access to wine through money is a road map to cool, power, and sophistication. When in fact, most of those people are like a wooden dummy dangling from a set of strings--they are the simplest of conformists.
Sam, you DO know that Dave has a vineyard don't you. We love his wine and make an annual pilgrimage to Charlottesville to stock up. (not a huge sacrifice - 75 miles!)
And, I will insure your nose any time. Will 10 bucks do it? seriously, a hundred??
Alfonso,
I was never worried about you.
Thomas,
Did not intend to really "blast" anyone, let alone the writers I listed. I just took the names of the folks that I respect, (okay James & Bob not included) and spoke to them about what I adore about them. I'm just so baffled by the rhetoric and nastiness that is tossed about when we are speaking about peoples taste. Don't get it and really don't like it.
webb,
I knew he was perfect. Just wish he would realize that we are madly in love already. Dude wrecks me. As to nose insurance, I think ten dollars ought to cover mine.
Sam, thanks for the breath of fresh air and a couple of chuckles.
Entertainment (especially of the cable news variety) ALWAYS gets it wrong. I go off like Alfonso's psycho(logist) sister when the entertainment media get into chemistry or science.
The other day I went off on a print ad for a car tire - god help me - where they were touting its "revolutionary" chemistry with a page full of images of molecules only a graphic designer could love, because they never could exist in the real world. For fuck's sake! How little extra effort it would take to get this shit RIGHT!
But OK luv, I'm gonna have to betch-slap you a little over the main thrust of this post. I know it took something out of you to have to pour a little hate on your beloved Law & Order for their douchy but totally predictable portrayal of the wine world.
But are you really going on about how we can all have different tastes in music, and then turning around and disrespecting the real-life douches in the wine world? Did I miss your intent? Being douchy is what gets these people off about wine. What's so wrong about that?
chris,
My pleasure!
John,
Nothing wrong with that so long as we wish to keep pushing people away with arrogant verbiage and stuffery. The only real intent was another try at Dave Matthews' Google alert dammit. Oh and, Happy Birthday sweetheart!
Can I just say, "Fuck yeah!" to this post? That is all.
That and you inspire the hell out of me. So yes, award for you over at my place.
Hell, John, TV and the movies have been getting Italian-Americans wrong for generations, except for one or two projects, of course...
trying to fight the good fight over here. Hoping actions are not pushing towards over-correction of the stereotype.
Oh, and:
"I need a truck to haul my pain
I need a truck just to haul around my name
I need a truck to haul all the womens from my bed
I need a truck to haul my body when I'm dead
I need a truck to haul my guns to town
I need a truck to haul my bad thoughts around
I need a truck to haul my percodan and gin
And I need a truck to haul all my trucks in..."
-Warren Zevon
That's some damn songwriting...
Only one chick in the show? You left out the wife in that Law and Order episode. Unless you mean wine chick.
Hey maybe the writer doesn't like Rodenstock or the writer's wife ran off with a sommelier, so he makes all the wine people out to be douchbags.
TV shows never cease to disappoint me when it comes to adding in a wine-related mystery story. (Wasn't there one last year with the winemaker's foot coming up in the destemmer? I mean, really, is that necessary?!)
And Mr. Kelly: Hey! Be nice to us graphic designers. Pictures of molecules belong in textbooks--never in ads. Either the client insisted on its inclusion (which was wrong) or the creative team erred considerably (also possible). You wouldn't catch me doing that--ever!
Back to badly written wine characters: Yes, Samantha, write your own episode to show 'em how it's done! (And I can hear Ron snickering as I type, I'm sure!)
You rock, Girl!
P.S. Dave Matthews hands down any day. (I loved his House episode.)
Uggh, thats what I hate about wine people sometimes. We aren't all asses but the ones who are just suck.
Valerie,
Awe, aren't you just the sweetest! Thank you so much and excellent on the dropping the "F-bomb". You are too kind and hey, can I put you back on my blogroll now?
Joe,
You sir, you are one of those that I know will bring more people to the wine world. Dig that about you. Don't know who Warren Zevon is but, I think I'm sticking with Dave.
TWG,
Well the wife was, well less than savory but I was referring to wine chicks. That damn episode just irked the living hell out of me.
Marcia,
Have to agree but normally loves me some Law & Order. Was still nice watching dreaming Vincent sniff Barolo, or was it Brunello? Whatever, made him even dreamier...
Michael,
Grrrr. I hate it when anyone acts if their way or what they like is in some way better than the way someone else does. There are already so many intimidating factors with wine, I think those of us that write and in a way, teach...well we should be trying to make it easier for them.
The New World/Old World argument gets tiresome, but I heard a friend this weekend come up with something interesting to think about:
He said (paraphrasing), "Let those who like 'that style' of wine keep liking it. It only diverts attention from the good wine, which we want to keep cheap and attainable."
Good advice I thought!
V,
Ah but you see, it is that kind of verbiage that is giving me the sandpaper chaff. It's that "If I don't like it it must be shit" kind of thing that I honestly believe will end up damaging the wine industry. Now I'm sure your friend is a cool cat and I'm not taking issue with him/her per se but....I know plenty of people that would denounce his/her preferences as anemic and shrill. My question is, who is right and what makes them that way? Make any sense?
I just think we should give "them" what they want, whatever that may be and be happy that people are drinking wine. And no, I'm not some campfire, armpit hair braiding hippie. Just think no one is an authority on what tastes good in someone else's mouth...
Understand what you say. "To each his own" is what I believe. It's like saying Pizza is better than Hamburgers. It's really a matter of preference. I think if people thought of wine as food, we would get rid of a lot of the pretense, and more people into wine.
My Gorgeous Samantha,
I watched that same Law and Order and found it hilariously stupid. But, hey, they stereotype pimps and cops and waitresses and everyone else on those shows, why not wine guys? Honestly, there are more wine boners in "Sideways" than there were in that Law and Order, though there are plenty in both. Boners is not a reference to the Viagra.
And notice it's the male cop who knows wine, not his female associate. It's always that way on TV. That's what should have pissed you off. What I loved was that the "1776" Latour was vivid purple.
I've always said that I'm not a wine snob, I'm a book snob. I have opinions about wine, I'm entitled to them, but they're just stupid and meant to be provocative. Baseball lovers argue, foodies argue, pyromaniacs argue, it doesn't make baseball any less appealing or drive fans away. And I still love to set a nice forest fire now and then. I don't think you're wrong to love Pinot Noir Rose any more than you're wrong to hate Zin.
I know, I'm missing the point. Who really cares about Old World vs New World in the wine world? Only folks with a lack of knowledge of one of the two. Now it's becoming "natural" wine vs., I guess, un-natural wine. I'm not sure of the difference, but I think natural wine doesn't shave its armpits.
You have every right to rant, Love. And you do it so well. But what's the point of knowing a lot about wine and then not having opinions? The image of a wine snob is culturally ingrained and has been with us for two hundred years--hell, Poe wrote about them. We're not really perpetuating it, it has its own life far removed from anything we do to justify it. Most of the wine snobs I know actually know very little about wine, they just believe they do.
And I don't write much about wine because, first of all, wine writing is 80% crap, and, second of all, I simply cannot compete with the brilliant way that you write about it.
OK, now I'm just babbling.
I love you. Sorry I was so late to the ball.
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Love Dave and Vincent...preferably at the same time! Just sayin...
Heather J
Heather,
RAWR!! Had not even considered that...fuck.
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